A pinch of sea salt
Rounds the matcha, softens the bitter edge, brightens the finish.
Sea salt sparkling matcha
Light as sea spray.
Calm as matcha.
Lightly sparkling matcha with a pinch of real sea salt. Lightly sweetened, quiet bubbles, and caffeine that comes naturally from the matcha.
Early access and member pricing for the waitlist. We’ll email you when the first drop is ready.
Denver cafés first.
You’re on the list. We’ll email you when the first drop is ready.
Clear mornings.
Salt air.
Deep work.
Calm is not boring. Chaos is.
The pinch
Why the salt.
A pinch of sea salt does what it does in a good kitchen. It softens matcha’s bitter edge and lets the sweetness come forward. It’s there to round the flavor, not to make the can taste salty.
Matcha and salt already go together. In Japan, green tea salt is a seasoning for tempura and rice.
Quiet bubbles
Low carbonation, fine as sea spray. Matcha, not soda.
Real matcha, lightly sweet
Caffeine that comes naturally from matcha. Lightly sweetened, not sugar-free.
Still. Light. Real matcha.
-
Can, bowl, whisk. Same quiet ritual. -
Whisked in the bowl. Then the can. -
Two cans. A quieter table.
Not an energy drink. Not a soda.
Mai vs Energy drink
- Caffeine
- Mai. Naturally from matcha
- Energy drink. Synthetic, often stacked
- Sweetness
- Mai. About 4g of sugar. Lightly sweetened.
- Energy drink. Usually high
- Bubbles
- Mai. Low. Quiet, like sea spray.
- Energy drink. High
- Crash
- Mai. No crash. Even energy.
- Energy drink. Often
Mai vs Black coffee
- Caffeine
- Mai. Naturally from matcha
- Black coffee. Coffee
- Sweetness
- Mai. About 4g of sugar. Lightly sweetened.
- Black coffee. None, unless you add it
- Bubbles
- Mai. Low. Quiet, like sea spray.
- Black coffee. None
- Crash
- Mai. No crash. Even energy.
- Black coffee. For some
Mai vs Sweet matcha soda
- Caffeine
- Mai. Naturally from matcha
- Sweet matcha soda. Matcha, or matcha flavor
- Sweetness
- Mai. About 4g of sugar. Lightly sweetened.
- Sweet matcha soda. High. Built like soda.
- Bubbles
- Mai. Low. Quiet, like sea spray.
- Sweet matcha soda. Loud
- Crash
- Mai. No crash. Even energy.
- Sweet matcha soda. The sweet kind
| Measure | Mai | Energy drink | Black coffee | Sweet matcha soda |
|---|---|---|---|---|
| Caffeine | Naturally from matcha | Synthetic, often stacked | Coffee | Matcha, or matcha flavor |
| Sweetness | About 4g of sugar. Lightly sweetened. | Usually high | None, unless you add it | High. Built like soda. |
| Bubbles | Low. Quiet, like sea spray. | High | None | Loud |
| Crash | No crash. Even energy. | Often | For some | The sweet kind |
Two friends
Sam and Stephen wanted a calmer can.
College friends. Both a little too sensitive to caffeine. Mai is the drink they wished already existed. Then they added the salt.
Read the storyWhere we are: final prototype round, and we’ve started looking for a co-packer. The waitlist hears first.
Pouring in Denver first.
Cafés first, then specialty shops. If you stock drinks people linger over, we’d like to talk. No wholesale portal, just a conversation.
Got it. We’ll write when we’re ready to talk about stocking Mai.